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news and events

NEW ADVENTURE TRAIL RANGE FOR PLAY DIRECT UK.COM

Adventure trail

Play Direct UK.com are pleased to announce that they will shortly be launching a new, enhanced range of Adventure Trail equipment.

This new range will bring a wider choice for our customers enabling them to get the most equipment within their budget.

More details will follow over the coming weeks - check back soon and don't miss out!

LEISURE INDUSTRY WEEK – 20TH-22ND SEPTEMBER 2011

Play Direct UK.com will be exhibiting their breakthrough play concept, Imagination Playground, at this year’s Leisure Industry Week (LIW) which takes place at the NEC Birmingham from Tuesday 20th September – Thursday 22nd September.

Please come and visit us on Stand A185, Hall 17, where you will also be able find information on the other Playpower brands – SMP Playgrounds, Record and RSS Playmakers.

Show opening times are as follows:
Tuesday 20 & Wednesday 21 September: 10am to 5pm
Thursday 22 September: 10am to 4pm

LIW is the trade show for the UK out of home leisure sector, representing the entire spectrum of leisure operators including health clubs, theme parks, gyms, play centres, sports clubs, farm parks etc.

The show is free to visitors that have pre-registered. Click here to register http://bit.ly/­LIWregPD

For more information on Imagination Playground please visit http://playdirectuk.com/­imagination-playground.html

National Play Day - Wednesday 3rd August 2011

Imagination Playground

Play Direct UK.com took their unique new product, Imagination Playground, to Romsey Community School for National Playday 2011, which took place on Wednesday 3rd August.

National Playday is a UK national awareness campaign to highlight the importance of play in children’s lives, encouraging thousands of children and their families to get out to play at community events across the UK.

Children from age 2 up to 12 loved it! Despite it being a blistering hot day, they managed to create some magnificent constructions building everything from a house to a car to a robot to a lawnmower. We also saw the most impressive ball run yet!

It was great to be able to be a part of such a fun day!

National Play Day - Wednesday 3rd August

Play Direct UK.com will be attending the Play Day at Romsey School, Greatbridge, Romsey, Hampshire. We will be showing off Imagination Playground. Please contact Linda Simmonds on 0800 8409526 or

lsimmonds(_AT_)playdirectuk.com
for more details.

Play Direct UK.com successfully launch Imagination Playground in the UK

Play Direct UK.com is proud to bring the US phenomenon Imagination Playground to the UK. The UK Launch for Imagination Playground took place on Thursday 5th May 2011 at Sandown Park Racecourse.

Hosted by Mark Hardy, Executive Vice-President of the Playpower Group, the Event was attended by trade press, local authorities, schools and other interested parties, who watched excited school children let their imagination's run wild!

Following the successful trials of Imagination Playground last year which Knowle Park Primary School were a part of, we were very pleased to be able to invite some of the children to join us for this exciting day. The children enthusiastically built everything from a race track to a pirate ship to a throne to a penguin! Following the children's departure, Barry Richards of the Rockwell Group (the US designers of Imagination Playground) spoke about the product from concept to launch and Dr Amanda Gummer, child psychologist, talked to us about the importance of play in a child's development, particularly creative and free play.

One head teacher said "As a teacher, I can see the multi-functional use and it is exciting!" and Dr Gummer said "It is not a 5-minute wonder, the children kept playing and playing".

Everyone left the launch inspired and excited by Imagination Playground, the day had proved to be a great success!

Play Direct UK.com become official members of BESA

BESA is a trade association. Trade associations are organisations which represent a particular industry, but do not supply products themselves. They promote and provide information about their member companies and are a good source of information and advice about their respective industries.

BESA members supply to UK and international markets, across the curriculum and at all levels from early years to FE and vocational training. The total turnover of BESA members is in excess of 1.8 billion.

BESA members offer buyers peace of mind by subscribing to a Code of Practice.

http://www.besa.org.uk

 

press releases

PLAY DIRECT PROMOTE GROWING YOUR OWN

VegTrug

We are delighted to announce that with immediate effect, Play Direct UK.Com will be selling the VegTrug range into schools throughout the UK.

Play Direct are passionate about encouraging schools to develop learning outside the classroom and helping children to understand healthy eating and food nutrition. The range of VegTrug products are the perfect tool for children to learn and understand about growing their own vegetables.

The VegTrug comes in 3 sizes together with a range of accessories, such as frames and liners. Full growing instructions are provided, showing you how to grow a variety of vegetables easily all year round. Seeing the process from start to finish will help each child gain a greater understanding of the basics of growing vegetables. The VegTrugs are sourced from sustainable plantation grown fir and will last for many years. They are delivered flat-packed in one box with easy to follow build instructions.

Gary Wallis, Sales and Marketing Manager, said “This product range offers us the perfect solution for promoting the education of a healthy lifestyle to children in schools. Children from Early Years and upwards will enjoy the planting and digging activities VegTrug brings and can enjoy the complete process of growing vegetables from seed to table.”

Joe Denham, International Director for VegTrug, commented "We have been looking for some time for the right UK and European Schools supply partner and we are very excited to have Play Direct UK.com on board with us to promote the VegTrug into schools in 2012 and beyond. We already have some exciting ideas for new education specific products in 2012 and we are very much looking forward to an excellent relationship enabling more teachers and children to have access to the VegTrug throughout the UK and Europe."

For more information on Play Direct UK.com please visit http://www.playdirectuk.com or contact us on 0800 840 9526.

For more information on VegTrug and their range of products, please visit http://www.vegtrug.com

EUROPEAN LAUNCH OF IMAGINATION PLAYGROUND

The official European Launch of Imagination Playground took place at Coram’s Fields, London on Wednesday 17th August, organised by the Rockwell Group, the US designers of the product, and supported by Play Direct UK.com.

David Rockwell, the world-renowned New York based architect and designer, marked the European Launch by hosting a play day at Coram’s Fields to bring to life in Europe his groundbreaking play concept, Imagination Playground.

“The driving force behind Imagination Playground has always been to provide a way to encourage kids to do what they do best – to be creative and to use their imaginations.” said David Rockwell, founder and CEO of Rockwell Group. “The global expansion is so exciting and I hope we can continue to bring Imagination Playground to more and more corners of the world.”

Following a press launch and photoshoot, children and their parents were free to enjoy the Imagination Playground in the lovely park area at Coram’s Fields. Assisted by psychologist Dr Amanda Gummer, David also took part in a Q&A session with parents to talk about the importance of creative play in a child’s development. The kit was left at the park for three days to complete the event.

As a thank you to Coram’s Fields, David Rockwell has donated an Imagination Playground to them so that the thousands of children who visit each year will be able to experience some of the magic of his New York Imagination Playground.

“We had a fabulous response to the kit over the days it was out, adults and children thoroughly enjoyed playing with it and I saw so many different combinations of blocks, structures and ideas that I was amazed by the creativity it inspired. The kit that we have will be a brilliant addition to our resources and I anticipate using it especially for fun days in the park when the grass space is often underutilised as a play space. “ said Gail Clayton, Coram’s Fields.

Imagination Playground is available in the UK and Europe from Play Direct UK.com.
For more information, please visit http://www.playdirectuk.com or call 0800 840 9526
For more information on Imagination Playground, please visit http://www.imaginationplayground.com
For more information on Rockwell Group, please visit http://www.rockwellgroup.com
For more information on Coram’s Fields, please visit http://www.coramsfields.org

Back of the net: Play Direct UK.com sponsor local kids football team!

Staines Town under 7's recently received a boost when Egham based schools playground manufacturer Play Direct UK.com sponsored their kit.

Gary Wallis Marketing Manager Play Direct UK.com said 'It's a great honour for us as a local company to be associated with the Staines Town under 7's and wish them every success for the coming season'